Brand story

our philosophy

TASSE COFFEE, tell a coffee story with a cup.

Inherit culture through education and create opportunities through profession.

Create a community program for coffee education
Tasse Coffee Hong Kong Certified Social Enterprise

Tasse Coffee Tasse CoffeeIt is a recognized social enterprise in Hong Kong, hoping to spread the coffee culture to all walks of life through education, starting with a cup of coffee.

We are committed to promoting the essence of coffee and offering international professional certificate coffee courses to allow all local people who are interested in coffee to further their studies and pass on the concept of coffee education.

In order to fulfill its social mission and pass on the concept of coffee education, we have been providing skills training to young people, the elderly, the unemployed and the physically disabled, creating employment opportunities, hoping that they can reintegrate into society. In addition, we also give the packaging of coffee drip bags to disadvantaged communities to help them reintegrate into society.

We hope to continue to spread the coffee culture to all walks of life through education, starting with a cup of coffee, by working hard in the community.

Tasse Coffee, telling the story of coffee in a cup. Inherit culture through education and create opportunities through expertise.

The only 6 international coffee certificates in Hong Kong
At the same time, CQI Q-Grader, SCA, Lags, City & Guild, barista Method and TQUK international professional coffee courses are offered.

Tasse Coffee is a SCA-recognized Premier Training Campus, and has successfully passed the UK Qualifications Framework Review and become the TQUK Qualifications Framework International Recognized Education Center (Centre No: 8962779217). Tasse Coffee has been recognized by the International Qualifications Framework in terms of tutor qualifications and central equipment.

This has given great affirmation and impetus to Tasse Coffee's continuous efforts in promoting the professionalization, systematization and popularization of coffee education.

TQUK (UK Qualifications Training) is currently the top 10 awarding organization in the UK. It is an internationally recognized qualification certification body.

In addition, Tasse Coffee is also an approved education and examination center for CQI Q-Grader, Italy's Latte Art Grading System, barista Method Certificate and UK City and Guilds coffee courses. It can also teach SCA coffee courses of the European Fine Coffee Association, which is the only one in Hong Kong.

Founder CANDICE Story
"A coffee tutor with a deep passion and expertise in coffee 」

From university classrooms in Hong Kong to the Gold Coast of Australia, Candice's story is not only about coffee, but also a journey of pursuing excellence and sharing passion. Her academic background in Hong Kong fostered her love for food culture, but what really ignited her passion for the world of coffee was her experience working in coffee shops on Australia’s Gold Coast and Melbourne, as well as in-depth study of local coffee courses.

Candice's journey proves that coffee is not just a drink, but also an art and culture. Her passion and expertise are not only for personal improvement, but also a reflection of social responsibility. After returning to Hong Kong, she not only insisted on obtaining the SCA barista instructor qualification, but also went further to pass on her knowledge and experience to others, especially becoming a coffee training course instructor for the Employee Retraining Board under the government in 2021, helping people with employment difficulties to improve their professional skills.

Candice insists that Tasse Coffee is not only an educational center, but also a platform to inspire others. Her story and the founding of Tasse Coffee show that her love for coffee is not just a profession, but also a lifestyle and social contribution.

Candice 咖啡導師
Founder WING Story
From Pixels to Beans: The Designer's Road to Coffee 」

Wing can be said to be a person who switched from digital art to the coffee industry. After obtaining a master's degree in design strategy from the Hong Kong Polytechnic University, he devoted many years to digital user experience design, combining creativity with technology. Created a comprehensive digital chat platform and successfully sold it to an Indian technology company.

Since 2015, he has studied coffee deeply and became a certified barista trainer, SCA Trainer, Q-Grader and examiner of the UK barista course.

Currently based in Tokyo, he is responsible for operating the Tokyo Tasse Coffee Roastery and linking Hong Kong and Japan coffee Community.

World Class Team Consultant
Paul Kim

Tasse Coffee also has world-class coffee expert Paul Kim as the team's education consultant. Paul Kim is not only one of only 18 professionals in the world who can teach CQI Arabica and Robusta courses, but also one of only three Distingushed Instructors in the world.

  • Industry Qualifications: Paul Kim has over 12 years of experience in the coffee industry.
  • International teaching background: He has taught in countries including Ethiopia, the United States, Indonesia, the Philippines, China and South Korea.
  • Coffee Quality Control Expert: As founder and head of KimKilJin Coffee Lab, which he founded in Korea in 2006, Paul Kim has achieved many successes in the field of coffee quality control.
  • Coffee Competition Judge: He has served as a judge for several world-class barista competitions.
Coffee Taxes
Coffee Mentor Team Qualifications
  • Active Service Employees Retraining Board VTC- IVDC ERB Course Instructor
  • CQI Arabica and Robusta Instructor Certification
  • CQI Q Arabica and Robusta Grader Certification
  • Specialty Coffee Association Recognized AST Mentor Qualifications
  • "coffeeLatte ArtArt Certificate Course" Latte Art Grading System Approved Examiner
  • City and Guilds International Coffee Maker Skills Qualification Certificate and Accredited Examiner
  • City & Guilds International Award in Barista Skills UK International Coffee Blends
  • Obtained the "CoffeeLatte ArtArt Certificate Course" Latte Art Grading System Certification
  • Specialty Coffee Association - Coffee Diploma Certificate
  • Certified by Specialty Coffee Association-Barista Skills Fine Coffee Association - Barista Skills
  • Specialty Coffee Association - Brewing Fine Coffee Association Certification-Extraction
  • Certified by Specialty Coffee Association - Sensory Fine Coffee Association - Sensory
  • Specialty Coffee Association - Roasting Fine Coffee Association Certification-Roasting
  • Specialty Coffee Association - Green Bean Fine Coffee Association Certification-Bean Science